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Each day brings its own challenges; Each challenge, its own opportunity Is your institution tussling with the challenge — or seizing the opportunity? When you're faced with the age-old constraints — too few staff, too few dollars — the answer seems self-evident. Communications efforts become "locked" on the problem of the moment — a newsletter, a press release, a fundraising mailing, another deadline. The bigger picture fades — along with the bigger opportunities. Creating improved perceptions, gaining proper and positive recognition, positioning your institution, distinguishing it from your competition, launching that needed capital campaign — they can all regrettably become the things that "will get done as soon as we have enough time and hands." The need persists, yet what institution today can afford to be fully staffed to meet every communications, public relations, or marketing eventuality? At Keith Moore Associates, we understand. And we offer a solution. Keith Moore Associates is headed by a nationally known and respected professional. In 30 years in higher education, Keith Moore has built his reputation on solid performance — producing measurable results in institutional relations and communications. When you have insufficient resources...or when the specialized skills for a particular challenge are not found among current staff...Keith Moore Associates can provide at an affordable price the supplemental skills and knowledge that the situation demands. We get the job done. Keith Moore Associates Two Hathaway Court Silver Spring, MD 20906 (301) 871-6522 Telephone (301) 871-3207 Fax/Voice KMoore@keithmooreassociates.com copyright © Keith Moore Associates